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How To Start A Small Movie Shop Business In Kenya

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Movie Shop

Movie Shop: Various Kenyans claim a DVD player or laptop along these lines they think that its simple to engage themselves at home. Movies and T.V series are an incredible alternative for most Kenyans to loosen up at night or during the ends of the week and with the current digital T.V content, it is very costly to get to the most recent movies and series except if you pay for the top-notch membership through your decoder.

That is the hole that movie shops fill. Most Kenyans love being over well-known movies and T.V shows and are happy to pay in any event Ksh.50 for a disk.

Movie shops began as an independent venture however at present, they are one of the most rewarding organizations to wander into right now particularly for youngsters. On the off chance that you are a movie addict and have been considering running a gainful movie shop, here are two or three things you have to know;

How To Start A Small Movie Shop Business In Kenya

1. Movie Shop GETTING STARTED

Before getting into the movie shop business, you need to be clear about how the business works and have answers to specific questions;

  1. How will I get the movies?
  2. What equipment will I use?
  3. Which customers am I targeting?
  4. What licenses do I need?
  5. Where is the best location?
  6. How much do I need to get started?

2. LICENSES

To legally operate a movie shop, you need to have a license from MCSK and a single business permit from your county government. Lack of these two licenses will lead to your equipment being confiscated for lack of compliance.

Single Business Permit: The cost of it will depend on the size of your business and from an analysis from your area ward rep. A small shop will cost Ksh5,000 – Ksh15,000 per year to license depending on your county.

MCSK: A MCSK license will cost you Ksh. 3000 and you’ll also pay Ksh. 1000 to the Kenya Film Censorship Board (KFCB). You’ll then be given a license to put on your business premises.

3. Movie Shop LOCATION

All businesses need to factor in where they intend to locate their business but for a movie shop, location is particularly important. You need a location that is close to your target market and where the demand is high.

Some suggestions for a good location are

  1. Near a campus/school
  2. Next to a student’s hostel
  3. Town centers
  4. Near bus stations
  5. Shopping centers in your estate

One advantage of opening a movie shop is that they generally don’t use up too much space. However, the amount of rent depends on the location. A front stall that is just in front of the pavement in town will cost you approximately Ksh.25K in downtown. However, within the CBD, you may part with anywhere between Ksh. 40K – 60K. Renting a shop in your local estate is much cheaper.

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4. BASIC EQUIPMENT

If you are new in the movie shop business, here are the basic equipment you should invest in;

EQUIPMENT APPROXIMATE COST
1 Good Quality Computer Ksh. 40,000
1 LED T.V Ksh. 18,000
Woofers Ksh. 10,000
DVD Duplicator Ksh. 35,000
50 Blank DVDs Ksh. 500
2 Felt Pens Ksh. 100
Movie Posters (Papers + Printing cost) Ksh. 350
Furniture (Chairs, Counter, Bench, etc) Ksh. 30,000
Envelopes for packing movies Ksh.500
TOTAL Ksh. 134,450

5. HOW TO GET THE MOVIES

There are two ways to get movies;

  1. Buy movies online and pay through online payment systems like PayPal from Ksh. 800 – Ksh. 1,500 per movie. You’ll then be sent a download link to the movie. You can also download T.V shows through certain sites.
  2. The cheapest way to get movies and shows is to wait for others to buy from other people for Ksh. 50 and burn as many copies as possible for yourself

6. INVESTMENT VS. PROFIT

To start small, a movie shop will set you back any amount between Ksh. 150,000 – Ksh. 200,000. Here is the break down;

Equipment – Ksh. 134, 450
MCSK License – Ksh. 4000
Single Business Permit – Ksh. 7000
Rent – Ksh. 25,000
TOTAL – Ksh. 170, 450

If you get 100 people buying one disc a day, that is Ksh. 5000 a day and Ksh. 150,000 a month. That guarantees a return of investment in 3 months latest.